Monday, September 30, 2019

Management, Organisations and People Module Report Essay

Introduction: The aim of this report is to provide an explanation to ‘Mimi Vasquez Hair and Beauty’ managers’ approach to leadership and go on to explore his relationship to his work group and how they have developed over time. It will first outline the methodology used to conduct this report and then go on to introduce the managers and workers and explain how their current work roles have developed over time. Subsequently, the report will provide an explanation to ‘Mimi Vasquez Hair and Beauty’ managers’ approach to leadership and go on to explore his relationship to his work group. To conclude the report, there will be a quick summary of what has already been mentioned and some limitations of the findings, methodology and related theories used in the report. The beauty salon which was named after its manager is privately owned and located in Chiswick in West London. In addition, it has two other branches located in Ealing and Hammersmith, both also within the West London area and owned by the same manager. All three of the beauty salons are relatively small in size making satisfactory profits and located just off the high streets in quieter areas. The first branch was opened in 1999 in Chiswick and the others followed on 5 years later, the Hammersmith branch being the newest. Method This report was conducted using both primary and secondary research. The primary research was collected directly from the manager and team members by interviewing them. By so doing, the research collected was new and wasn’t research that had already existed. Secondary research was collected through the use of books, the internet and articles and hence looking at existing data. Findings and discussion Behavioural theory As the manager, Mimi Vasquez, supervises and manages the overall performance of his staff and the business. His current work role is to analyse and recommend developing strategies on how to improve the quality of their services e.g. more speed and efficiency in cutting hair and accuracy with mixing colours of hair dye. These two examples are some of Mimi’s main targets and he wishes to have met these goals by July 2011. Mimi also examines ways to achieve his business goals of maximising profits and acknowledges that compensations and rewards have worked well in the past as they motivate and encourage staff to work better: Every year he elects 2 people as the most improved and most enthusiastic team members and rewards them in the form of bonuses and HMV vouchers. His work role also involves instructing his team members and allocating them to different parts of the salon when the day gets busy Moreover, this has played a great role in the development of Mimi’s leadership within the business. Yukl (2006, p5) defines leadership as- Leadership is the process wherein an individual member of a group or organization influences the interpretation of events, the choice of objectives and strategies, the organization of work activities, the motivation of people to achieve the objectives, the maintenance of cooperative relationships, the development of skills and confidence by member, and the enlistment of support and cooperation from people outside the group or organisation. Yukl’s definition very closely matches Mimi’s approach to leadership in the sense that it emphasizes the importance of ‘people skills’ and the social influence that leadership can have. One theory to provide evidence for this is the behaviour perspective. This theory claims that people become leaders because of what they do and this can be split into two different categories: task behaviour and relationship behaviour. Task behaviour places the main focus on the degree to which a leader emphasises productivity targets, goal accomplishments and maintaining standards. These behaviours can also be called ‘production-centred’ and it can be seen in Mimi’s leadership style when he uses HMV vouchers to motivate his staff to work harder and faster. Mimi has also said that rewards gave his staff an incentive to work and this played a crucial part in keeping them happy and full of energy, even towards the end of the day. Furthermore, relationship behaviour focuses on manager’s actions that show concern for their staff and their welfare as opposed to behaviours that concentrate on completing tasks. Although this contrasts to task behaviour, this can also be seen in Mimi’s leadership approach in the sense that he aims to improve his staff’s skills and help them gain more confidence in their job role. Trait perspective The controversy in defining leadership has enabled many different theories to be developed in an attempt to explain the meaning of a leader within a business or an organisation. Bratton (2010, p363) cited that ‘individuals who occupy leadership positions possess superior qualities or attributes compared with the traits possessed by non- leaders’. This view is known as the trait perspective and its’ theories such as the ‘great man theories’ focus mostly on positive characteristics such as stamina, intelligence and fluency in speech. Research in 1974 by Stogdill showed that socioeconomic factors also played a great role for example, very few corporate leaders had fathers who held a low class position or who were paid quite poorly. Stogdill also found that intelligence and fluency in speech were very closely related to leadership and used these traits to differentiate leaders from followers. He then concluded that there were ‘specific patterns’ of traits that occurred in some people which gave them an advantage when seeking a leadership position. Shabina and Mario also described their manager to hold very positive characteristics such as friendly, talkative, enthusiastic and organised and wasn’t like the other staff members at ‘Mimi Vasquez hair and beauty’ in the sense that he was much more determined. This therefore justifies why Mimi is a leader. In addition, research into ‘substitute’s for leadership’ claim that there should be a distinct difference between the leader and the followers in a business and there should be inflexible rules and formalized areas of responsibility in order to prevent the followers from being guided by their peers and replacing their existing leader. This would occur if the followers realized that their peers had the skills equivalent to their leader and they decided to follow them instead. Keith Grint (2005) also argues that successful leadership- Is not a list of innate skills and competences, or how much charisma you have, or whether you have a vision or a strategy for achieving that vision, but whether you have a capacity to learn from your followers. This again, provides evidence against the trait perspective stating that this is not what makes an effective leader. The shared/super leadership theory The founding of Mimi’s other branches, helped him gain experience which developed his role even further as he had to identify problems, make choices and provide alternatives actions to his initial plans. His role development throughout the years has been quite significant and his responsibilities have duplicated allowing him to improve his time management and organisation. Mario and Shabina are two team members of the salon who were also interviewed. Mario is a professional hair stylist whose work role involves restyling and cutting clients’ hair, dying, permanent hair straightening, Brazilian hair blow drying etc. His work role is crucial to the business as he has qualities and skills that require a lot of training and experience in order to gain. Mario’s work role has developed over the years as his experience has allowed him to move up the ladder in regards to the styles and haircuts he can confidently perform. The number of clients he reserves on a daily basis has also increased over the past 6 years of working at the salon showing an improvement in his abilities. He is now responsible for his own clients as before he would only deal with Mimi’s clients and help around. However, he is still in a lower position to Mimi and is usually responsible for making sure that Mimi’s clients are booked in for the dates and times they requested, making sure none of the time slots clash with one another. The Shared/super leadership theory suggests that excellent leaders are those who help their followers develop by acting as their teacher rather than keeping all of their knowledge to themselves. To add, Peter Senge(1990) also stated that ‘leaders are designers, stewards and teachers’ which supports the view. Mimi has constantly trained his team members, in particularly Mario and this also adds towards the statement that Mimi is an effective leadership. Fiedler’s leadership contingency theory Shabina is the only beautician at ‘Mimi Vasquez Hair and Beauty’ and her role involves taking care of her own customers and making her own bookings as well as offering all of the services; waxing, laser hair removal, threading, massages etc. Her role doesn’t involve anything to do with hair, and she works in her own room downstairs. However, Mimi is her manager also and so it is her responsibility to follow all of his guidelines and instructions. Her role has developed over the past 3 years as she first started out as an assistant, cleaning around and helping the beautician. She then worked her way up by gaining experience and qualifications and developed her role into a full-time professional beautician. Fiedler’s leadership contingency theory proposes that the effectiveness of the leader depends on whether the leadership style is matched with the followers and the environment. It is based on 3 main assumptions: 1) leader-member relations, which relate to whether the leader receives support, respect and trust of the followers; 2) task structure, which relates to how structured the tasks performed by followers are; 3) position power, which relates to the formal authority that the leader can exert through the use of punishment and rewards. This theory can explain Mimi’s leadership style as it explains why Mimi’s leadership is effective and hence how he has been able to successfully run the business for so many years. In relation to this theory, Mimi is placed to be known as a relationship-orientated leader and so it explains that his team members have been able to develop throughout the years because of his concern for them. The situational leadership theory Mimi’s relationship to his group is fairly hierarchical where he would force influence upon others to do something that they otherwise wouldn’t. This hair and beauty business is a good example as it shows how Mario takes responsibility for making bookings for both, his and Mimi’s clients. The group itself had developed over the years as they have slowly started to work as a team, helping each other and finishing each other’s jobs off when the salon gets busy. In 1999, manager Mimi’s Vasquez’s main roles were to simply open and close the salon, receive payments for the service provided and order raw materials such as; hair dye, scissors, wax etc. Now, with the growth of the business, all of the team members in the salon have developed their roles as they have had to cover for each other and enhance coordination skills. The situational leadership model is where the leaders’ leadership style depends on the maturity of the followers; it can explain that why Mimi trusts his staff to look after his salon whilst he is in a different branch. The friendly nature of the business also allows Mimi to be less formal and more flexible with rules and procedures. Bratton (2010, p.370) states that ‘Follower maturity is determined by the ability and willingness of the followers to accept responsibility for completing their work’. The fact that each team member has their own set of responsibilities proves that their levels of maturity are very high and hence can explain why Mimi’s rules are quite flexible, according to Mario and Shabina. Conclusion The report has explored Mimi’s approach to leadership using the behavioural, trait, shared/super leadership, contingency and situational theories and it can clearly be seen that leadership is not easily defined and its effectiveness isn’t easily measured. It has also outlined the work roles of the manager as well as the team members and explained how their roles have developed. To conclude, although the report gives a sense of idea of what Mimi’s leadership approach may be, in reality it is very hard to accurately describe using only one theory. Appendix Bratton, J. (2010) Work and organisational behaviour. 2nd edn, Hampshire: Palgrave Macmillan Grint,K.(2005) Leadership: limits and possibilities, Basingstoke: Palgrave Senge, P.M.(1990) The Fifth Discipline. New York: Currency/Doubleday Yukl, G.(2006) Leadership in organizations.6th edn, Englewood Cliffs, NJ: Prentice Hall

Sunday, September 29, 2019

Early years education Essay

1.1 – Summarise entitlement and provision for early year’s education There are many different types of early year’s provision which has been funded by the government for early years education. All three and four year olds are entitled to 15 hours of free early year’s education entitlement per week across the 38 weeks of the annual year. Theirs are five different settings where Parents can choose to give their child for their Free EY Entitlement they are: †¢Pre-school playgroup-. It is an early childhood program in which children combine learning/education with play and it is an organization that is provided by fully trained and qualified staff †¢Private Day nursery- A facility provided for the care and learning for children from the birth to 5 they are usually run by a business or a private organisation and are not linked with the government. †¢Child-minder (who belongs to a registered child-minder network)-child minders are self-employed providing the care for children in their own homes , they offer full time or part time places or flexible arrangements. Child minders are registered with the Ofsted and are inspected in accordance with the Ofsted procedures and regulations to ensure that he child-minder is providing and safe and suitable environment for the children. †¢Maintained nursery school- is a school for children between the age of 3 and 5. It is run by fully qualified and trained to staff who encourage and supervise education play and learning rather than just providing childcare. It is part of early childhood education. †¢Nursery or reception class in a primary or independent school -Nursery schools provide a more direct and structured education for early years children aged 3 to 5 Some may be part of an independent school for older age groupseg infant and primary schools. Reception classes are run by a qualified teacher. 1.3 – Explain the post 16 options for young people and adults.

Saturday, September 28, 2019

Death Poetry Essay

Is death something to be feared when it may be considered the only aspect during life that is inevitable? Interestingly, the speakers in two poems written by Emily Dickinson and Alan Seeger may not feel that this is the case. In Dickinson’s â€Å"The Chariot†, the feminine speaker compares succumbing to death as a chariot ride passing places she has been in her life, while the speaker in Seeger’s â€Å"I have a Rendezvous with Death† is a masculine speaker that is assumed to be a soldier fighting in the war and experiencing many close encounters with this morbid experience. Both poems together shed a light of acceptance of death into world that generally has been taught to fear it, but in different extremes. I will argue that time is the ultimate factor that contributes to the acceptance of one’s passing away. This will be shown through the comparison of the personas and literary devices in each poem, as Dickinson’s speaker, who has been dead for centuries, in comparison to Seeger’s speaker, who is anticipating his death, have slight differences in the way they perceive death. Personification is cleverly used in both poems to humanize death and differentiates the two poems because of the certain characteristics that each poet gives to Death as a character. In Dickinson’s poem, death is personified in a manner that makes Death an active agent that is continuously alongside the speaker. The speaker consistently refers to Death as a partner, using the words â€Å"we† and â€Å"us† in stanzas two through five. By utilizing personification in this way, the speaker sets up the notion that death has been a long time partner of hers, not just an acquaintance, which indicates the length of time she must have spent with Death. The collaboration between the speaker and death in this poem shows that she has an acceptance of death as her friend. Also, the speaker further attributes human characteristics such as kindness, and civility towards Death, which implies again the long amount of time she must have accompanied Death in order to know such details about him, thus explaining why she is at ease with the idea of death. This is interesting because the difference can be seen in Seeger’s personification of Death. Human qualities are still given to death, but done so in a way that would indicate that the speaker is assumed to be just getting to know Death, implying that the speaker is not yet dead. The speaker in this poem describes death as â€Å"tak[ing] my [speaker] hand And leading me[speaker]† (Seeger, 7-8), which produces the feeling that Death is the one with authority. By giving control to Death, the speaker seems uneasy and unsure of the situation. Is he to succumb to death or fight back? This automatically shows that the time elapsed between the two characters relationship is minimal, thus explaining his feeling of unsettlement towards death. This is made even more clear when the speaker says that Death will take him â€Å"into his dark lands and close my [speaker’s] eyes and quench my [speaker’s] breath,† (Seeger, 8-9). The personification of Death in Seeger’s poem is much more morbid than in Dickinson’s and creates the sense of hostility that can be related to a negative first impression of another. In this case, Seeger’s speaker has not had much time with Death, therefore again explaining why he feels uncomfortable with death. Demonstrated here, the personification used in both poems gives an interesting way to establish time as a factor when considering the attitudes of each speaker towards death. While personification is used in these poems to humanize death and comment on time, it also provides a deeper insight into the underlying mood that each poet is trying to convey, therefore it is necessary to further examine the tone in each poem. Through the use of diction, both poets are able to create a tone that demonstrates and adds to their speaker’s overall acceptance or rejection of death. As mentioned earlier, Dickinson uses such words such as â€Å"civility† and â€Å"kindness† to describe death which ultimately sets up a light tone when speaking of death. This is again related back to the easiness the speaker has with death, due to the long time for which she has been dead. Dickinson further uses the word â€Å"chariot† in the title, as well as referring to a â€Å"carriage† in the first stanza, which sets up an expectation that the poem will proceed slowly, which is true. The slowness assists with the idea of time because being that poem is slowed down with the words used in combination with longer line lengths and enjambment, the overall sense that the speaker is in no rush and accepting of her circumstance is presented. The tone is quite tranquil and somewhat content as it seems that the speaker is accepting of her fate. Considering this with Seeger’s poem though, there are noticeable shifts in tone due to specific word choices. Initially the tone of the poem is similar to that of Dickinson’s, as the most recurrent word throughout the poem, â€Å"rendezvous†, sets a clear tone. This word choice is very important because the poet decided to use a friendly term which one would assume is does out of free will and shows the approval of a meeting with death. Yet as the poem continues on, other words work well to contradict this meaning. The tone begins to shift from the implied tone with the title, to the speaker commenting that they will have their rendezvous at â€Å"some disputed barricade† (Seeger, 2). This automatically brings into focus that the speaker must be someone who knows war, and specifically using the word â€Å"disputed† indicates some conflict and a more harsh tone. Throughout the rest of the poem, word choice consistently changes setting bright and light moods to darker and heavier moods, demonstrated with the use of the word â€Å"scarred† (Seeger, 12), but then contradicting it with nature and life like â€Å"apple-blossoms† ( Seeger, 4) for example. The many shifts in tone implies that the time of death is near for this.

Friday, September 27, 2019

Local Lawsuit Essay Example | Topics and Well Written Essays - 750 words

Local Lawsuit - Essay Example Company’s prosperity has significantly been contributed by acquisitions between the company and smaller manufacturing companies in the same field. The company has also embarked on cutting all its operational cost by shifting its production off the United States. For instance, in 2004 the company announced a plan to move 350 jobs from Tennessee to Mexico. In 1998, Black & Decker Corporation was involved in a lawsuit with the Internal Revenue Service regarding allegations by the company to be refunded 57 million dollars from its earlier tax payments. The company had purchased 10,000 shares for 561 million dollars and later sold them at the price of 1 million, making a loss of 560 million dollars. The company therefore wanted a refund equivalent to the loss incurred. In addition, the company argued that the money should be refunded since the tax shelter it had implemented was valid. Tax shelter in this case is lawful technique of minimizing taxable income of a company depending o n local and universal tax laws. On the other hand, the Internal Revenue Service argued that the company strategy of tax shelter was abusive. Black & Decker Corporation had created a Black & Decker Healthcare Management Inc. and then transferred to it 561 million dollars in exchange for stock shares of 10,000. ... Although the company had a contingent liability and tax protection, it was difficult to estimate the exact cost on health insurance. This was because of uncertainty on how many employees would be ill at a go. However, there a number of risk management strategies Black & Decker Corporation management could have implemented to avoid the lawsuit. The first one is that the company can opt to reinsure since by doing so the company would have transferred the risk to other entities. This will enable it to handle risks beyond its capability. The second one is using technological facilities that can work in place of a number of employees. Therefore, the company will not have so many employees to insure as well as reducing its operational cost. Finally, the company should execute a cost reduction program that does not involve tax shelter. This will help the company avoid legal conflicts with the federal taxing body as well as the occurrence of lawsuits. In case a business is involved in transa ctions that has no economical value, but help reduce or avoid tax on returns, such practice is regarded to be unethical. In this case, Black & Decker Corporation main aim is to avoid the risk of paying health claims to its current and retired employees. Instead, the company transferred that risk to Black & Decker Healthcare Management Inc. one of its subsidiaries. Black & Decker Corporation also wanted to evade taxation on 303 million dollars gain it had made by selling some of its businesses by faking a loss (Browning, 2004). This therefore shows that Black & Decker Corporation was motivated by the tax benefits, and the loss was just a strategy to evade taxation. Use of such discriminative strategy where a business puts its

Thursday, September 26, 2019

Nike Industry Research Paper Example | Topics and Well Written Essays - 2000 words

Nike Industry - Research Paper Example For example, Adidas and Reebok are the closest competitors of Nike Inc. However, Adidas is one of the main competitors of Nike in that the company owns 5.32% of the industry market share and has been privileged to sponsor major events such the as the 2012 Olympics. While Nike owns 35.21% of the industry but suffers a major ordeal of competitive losses as it does not focus on social media to keep in touch with return customers and potential new ones. Reebok on the other hand, is a subsidiary of the Adidas Company and owns about 2.58% of the market share posing as a potential competitor for Nike in terms of quality products, target market, and promotional schemes (Bureau of Labor Statistics, 2008). Customer Bargaining Power Based on 2009, 2010, and 2011 revenues that peaked at $20.9, Nike’s customers have a high bargaining power with regards to their social backgrounds and average total household income. The target market for Nike Inc. earns an average total household income of $50,000 to $150,000 per year making the target market upper-middle class. The customer base of Nike Inc. is cultured in terms of quality and continued use of the company’s products, therefore, it has very little interest in switching brands. Trends in this market show that 62% of customers buy Nike shoes once per year as their use for the shoes is central to exercise and athletic reasons. The target market includes athletes and non-athletes while 19% of all sales are from athletes while the rest are distributed amongst customers looking for products giving/providing comfort, enjoyment, fitness exercise, and quality collections. Supplier Bargaining Power Given the market share of more than 35% that Nike Inc. has secured within the industry, the bargaining power of suppliers is weak due to the fact that there are few other companies that can sustain their survival better than Nike. For example, competition between suppliers in 2012 resulted to increased revenues for Nike as sup pliers had to win Nike’s confidence by lowering their prices and providing discounts in order to win the tenders. Additionally, Nike’s market share has placed the company as a high contender of the suppliers with best deals . Due to bulk purchases of supplies, the company enjoys extensive cash and purchase discounts (Lazich, and Virgil, 2011). Threat of Substitutes Reflecting back on the competitive forces that shape the sportswear industry, it has been noted that most companies in this industry capture their market share with regards to trends, customer behavior, and culture of the company (Lazich, and Virgil, 2011). Nike Inc. faces a major threat of substitutes from various companies starting with the major competitors Adidas and Rebook. However, Nike shoes and other products fair better on the competitive market due to brand recognition rather than quality and design. With regards to purchasing power of customers, above 62% of return customers buy shoes once a year and have more than $50,000 in total household income (Lazich, and Virgil, 2011). Due to prices that match the quality of products traded by Nike, substitutes bridge the gap between low income earners and product sales. For example, the market share owned by companies labeled as others is 29.68 (Mirando, (2012). Threat of New Entrants The threat of new entrants in the sporting industry is almost zero. Two considerations make up for this claim. Firstly, the sportswear in

Read-only Participants Article Example | Topics and Well Written Essays - 750 words

Read-only Participants - Article Example From the report it is clear that some of the researches that show the indispensable nature of constant communication when undertaking online modules. As such, the study concluded that professors and facilitators who participates and interacts with online scholars prevent them from frustrations and abandoning their course. Additionally, better cognitive results occur when learners engage and form an implicit community of learners. The growth of a community majorly depends on online interaction with their facilitator and peers. Learner perseverance, satisfaction, and cognitive outcomes characterize the creation of a virtual learning community. As the essay stresses modules requiring discussion forums permit a studious proactive contact with the professor and fellow scholars. In this case, this kind of learning enriches and facilitates the online teaching and learning environment by generating queries and replies of elevated critical thinking skills. The article, furthermore, identifies the third feature that we must regard when improving communication skills during online courses forums. In this, creating rapport and wholesome interaction enhances the online learning environment. This leads to a supportive interaction that provides substantial feedbacks to the questions formulated by instructors and fellow scholars. The article points out serious repercussions due to lack of effective communication within the online section. In this case, the research indicates the module completion of the module will face challenges that will bring down the grade.

Wednesday, September 25, 2019

Public Law Essay Example | Topics and Well Written Essays - 2000 words

Public Law - Essay Example Conversely, the 1688 settlement between the incoming king and Parliament enshrined the independence of the judiciary under the Bill of Rights, however required them to implement the will of the Sovereign Parliament. However, the supremacy of Parliament itself has been attacked on limits of judicial review4. The 1688 settlement introduced checks and balances in restraint of autocratic power. Theoretically, the Crown, House of Commons and the House of Lords could not pass any legislation to support a course of action unless they were accepted by the other bodies involved. However, the gradual erosion of the power of the House of Lords means that there is effectively no check on the House of Commons5. For example, the executive clearly carries out legislative functions and a prime example is the Law Commission. Additionally, the judiciary obtain their power from the Crown and there is a distinct overlap of functions between the powers, which should be separated for the effective application of the separation of powers and the efficacy of Parliament as check on the executive6. This is further compounded by the fact that the Prime Minister and Cabinet ministers are Parliament members and part of the legislature and the Prime Minister is head of the executive. This obfuscation of the theoretical separation of powers has ramifications for the procedure of passing Acts of Parliament. Parliament is essentially the legislative section of the British political system. As such, through the executive Prime Minister and the Cabinet, Parliament sanctions executive sovereignty in a party governmental system. Theoretically Parliament is a policy influencing body, relying on the executive to formulate policy and reacts to it and therefore the party machine reinforces power of the executive to initiate policy. Parliament is not therefore involved in the policy making process and has minor powers of initiation. Whilst government controls Parliament the passing of an

Tuesday, September 24, 2019

How to make the restaurant successful Case Study

How to make the restaurant successful - Case Study Example There is therefore the need for an interested investor within this industry to consider a number of factors, which are important in making a restaurant succeed in business while at the same time having the investor realize targeted gains. However, critical analysis of case studies within the Bora Bora Island reveals high unhealthy competition from restaurant operators, which threatens to lock out interested investors while at the same time making some investors to succumb to business failure and close down. This finding therefore informs this paper’s intention to evaluate on the factors that would make restaurants successful and thus thrive within the hotel industry. In fact, many people get interested in investing in hospitality industry as the industry holds great prospects in profits and returns though many do it without proper preparation, which is necessary for the success of the restaurant. Among many factors that contribute to the failure of restaurants are poor decisio ns as well as poor management practices. Success in managing a successful restaurant requires that management understands the restaurant’s image, what the customers want as well as the best ways of providing it. Good evaluation of the restaurant’s location in terms of geographic location as well as the environment is basic features that determine the success of the restaurant. Understanding and preparation for start up costs as well as the associated planning are also fundamental in running a restaurant successfully. There are basic facts that all restaurant operators or interested investors need be aware of and they include the following. It is important to have a great business concept, great chef as well as most appropriate business location. Overestimation of business capital is important in that it enables one to plan effectively for the uncertainties that would arise before the restaurant becomes successful in operations. Offering best services in terms of qualit y as well as pricing is fundamental in attracting as well as retaining customers. Besides, the ability of a restaurant and the operator to evolve with the prevailing business environment results to success in business operations thus is equally a fundamental fact necessary for restaurant operations and management. Moreover, marketing activities are as basic in operating a restaurant as they are in operating other businesses (Karppinen, 2011, p. 19-37). In the case study of restaurants within BoraBora Island, marketing effectiveness is seen to greatly influence the success of the restaurants while targeting foreigners and the locals. Having been in restaurant industry in Dinard for over 15 years, Marcel Fayete and wife visits BoraBora Island and in greatly moved by the environment and business prospects there. This prompts them to decide on relocating and establishing a restaurant there. The island had beautiful physical environment as well as large market in terms of indigenous peop le and tourists who visit the island on vocations and such other expeditions as honeymoons. Nevertheless, the couple had little research done on the prevailing business conditions in the Island and this would pose a challenge in the future operations of the restaurant. Basic to their investigation was on the rather high priced services, which they understood

Monday, September 23, 2019

American and British System For Regulating Occupational Health and Essay

American and British System For Regulating Occupational Health and Safety - Essay Example But there are times that these basic rights were deprived to them and the government cannot do anything but just simply hurdle the Constitution to anyone who questions them which at some time the Constitution played as a mere paper and those legislators who were to be the advocate of the law where in fact the first to bend the law. That is why the question whether there is enough law to guard the interest of the people should be answered as there is more than enough law, only that compliance is absurd. Many people relied that much on what is written such as an agreement or contract that usually preceded prior to the working periods. While it is true that some workers were aware of the circumstances and their current conditions, they are to some extent lack of the basic knowledge on their rights and privileges that were being draft by the government. Thus there are many workers being exploited especially on the rank and file positions even these days. During the past decades, several workers were regarded as underdog and are brutely exploited by their employers. They were made to suffer as if they were wholly owned by their employers. ... y emerged during the birth of capitalism, where supply and demand gradually increase and where formidable profit can be easily obtain since there is a minimal supervision of the government. This working class began to realize their collective entity. This is the time where their demands began to reap attention to the government. Collective efforts such as strike, collective bargaining agreement trade unions, lockout, and different methods become at first a threat to the capitalist system. (King, 2000). Behind those efforts is the strength to unify the collective entity that can threaten the system that is why many employers began to submit the demand of their workers. To counteract the situation, employers on the other hand assert their foremost right by enforcing their rules and regulations in the working environment. While dissension still is present, it is now the time for the government to do some actions, that is they are either bound to choose among the two parties of whom will they prioritize and given that the capitalists system ensure the financial growth of the nation it is not a doubt that the government will prioritize them, the financial grantees. The complexities of the situation and to add there is assurance that the collective agreement will lasts, several ideas and ideology sprouted out from those tiny seedlings of exploitation. They are on the extreme side creating their new class, the proletarians which figuratively mean the industrial working class selling their labors in payment for wages. They believe that their conditions were permanent and inescapable that as long as the capitalists system reigns, they cannot be emancipated. This system of thinking only lasts for a moment because it disregard the rights and privileges of the employers too which

Sunday, September 22, 2019

The earth and its people chapter 17 Essay Example for Free

The earth and its people chapter 17 Essay 1. Why were death rates among Amerindians so high? P. 432 2. What was the most deadly of the epidemics in the Americas? P. 432 3. What (3) New World (Americas) foods revolutionized Old World (Europe, Africa, Asia) agriculture? P. 432 4. What did the horse do for the native peoples of the Americas? P. 433-4 5. What country occupied most of the Brazilian coast? P. 434 6. How did Amerindian people respond to the imposed Christianity? P. 434 7. What kind of powers did the highest-ranking Spanish officials in the colonies have? Why? P. 435 8. What regions were included in the Viceroy of Spain? P. 435 9. What was the primary agent by which European language and culture was transmitted to Brazil and Spanish America? P. 435 10. What was the richest institution in the Spanish colonies? P. 437 11. What commodities dominated the economic development of colonial Latin America? P. 437 12. What was the â€Å"mita†? p. 439 13. What did sugar plantations in Brazil depend on? P. 439 14. Why did sugar planters prefer African slaves to Amerindian slaves? P. 439 15. What were Hidalgos? P. 440 16. What forms did slave resistance take? P. 444 17. What was manumission and how did a slave achieve that? P. 444 18. What were castas? Give examples. 444-5 19. How were the governments and economic systems of English and French colonies different than those of the Spanish and Portuguese? Why? 445 20. Were the English successful in their first efforts to establish colonies in the Americas? Give an example. 445 21. How much of Jamestown’s population died within the first 15 years? Why? P. 446 22. How did the fur trade and hunting affect the Amerindian people? P. 446 23. What was indigo grown around Charleston used for? P. 447 24. What was the Stono Rebellion of 1739? P. 447 25. What are 3 ways that immigration to the Chesapeake differed from that of Massachusetts? P. 447 26. Merchants from what European nation first colonized Manhattan Island in 1624? P. 449 27. What did French settlements emphasize? P. 450 28. Who were the enemies of the Huron and Algonquin, who then became enemies of the French? P. 450 29. What were 3 things Jesuits did in an effort to convert native people to Christianity in French Canada? P. 450 30. What was the result, politically, of the French and Indian War (Seven Years’ War)? p. 452 31. What was the purpose of the English Navigation Acts? p. 454 Free Response Focus Questions: Answer these questions in a 5-7 sentence paragraph. In your own words. Do not simply copy from the book and memorize the response. Know it. Support your response with plenty of facts. Understand where events fall historically (global context, cause/effect, etc) 1. Considering the Columbian Exchange and colonization, what were the major impacts on the peoples of the Americas? 2. What role does religion play in European settlement of the Americas? Be specific as to Spanish, Portuguese, French, and British uses of Christianity as a tool of colonization. 3. The chapter describes several different types of forced labor practices. Describe each practice and explain why each one was preferred in different locations. Compare/Contrast: Write a well-developed thesis statement which clearly addresses similarities and differences. 4. Compare and contrast Latin American with North American colonies from 1530-1770.

Saturday, September 21, 2019

Oral Anti-diabetic Drugs

Oral Anti-diabetic Drugs Chua Mei Yi Several factors that need consideration when comparing two oral anti-diabetic drugs include degree of glycemic lowering needed to attain target goal range, effect of the medication on weight and lipid profiles, contraindications, side effects, cost, and potential level of adherence to the regimen. The two drugs for comparison are namely metformin and gliclazide. Besides having the same level of glycemic lowering percentage, both metformin and gliclazide are also considered one of the least expensive oral anti-hyperglycemic agents (Reinhold Earl, 2014; Mozaffari, 2013; Holt, Cockram, Flyvbjerg Goldstein, 2011). One of the potential problems with anti-diabetic medication, is that the conventional dosage form is given in 2 to 3 doses daily, and it causes a conflict in compliance rate for the elderly who has poor memories. In this circumstance, both metformin and gliclazide offers the option of single daily dose with either extended-release metformin or gliclazide modified release tablets. Of course the side effects, improvements and degree of glycemic lowering are the same as conventional tablets (Unger, 2013; Barnett, 2012). Metformin is well known for being the first line drug against diabetes type II treatment over the past decades for some reasons. First, Metformin as a biguanide, acts on pancreas independently, inhibiting the liver’s production of glucose, thus controlling blood glucose by improving insulin sensitivity and reducing insulin requirement. If it’s taken when blood glucose is normal or low, it does not stimulate insulin release in the pancreas, thus poses little threat of hypoglycemic (Lehne, 2013). Second, Metformin treatment results in a moderate reduction in circulating triglyceride levels, causing an improvement in lipid profiles that leads to the occurrence of weight loss (Goldstein Muller-Wieland, 2013). Third, having a high frequency of GI side effects due to the inhibition of carbohydrates being digested can be minimized by slow-dose titration and by taking the medication with food. No matter how safe a medication is, contraindications and adverse side effects still need to be observed. As for metformin, renal or hepatic dysfunction patients are contraindicated, and lactic acidosis due to metformin’s accumulation, is considered one of the rare but fatal adverse side effect. The only down side of metformin is, it should be withhold prior to radiological procedures involving contrast dye, as it predisposes patients to acute renal impairment (Reinhold Earl, 2014). Gliclazide, on the other hand, is classified as sulfonylureas. It works by increasing insulin release from pancreatic beta cells, driving blood glucose levels down, causing hypoglycemia if taken when blood glucose is normal or low, thus should only be prescribed to patients likely to have regular food intake. Driving or operating machinery during the initial treatment phase needs to be careful as hypoglycemia might occur (Lehne, 2013). Besides having minimal effect on lipid profile, Gliclazide causes undesirable weight gain due to increased insulin secretion and reduced glucose excretion (Meeking, 2011). Contraindications, particularly renal or liver disease patients, as well as rare but fatal adverse side effects of gliclazide, impairment of liver function, must still be observed (MIMS Australia, 2014). In conclusion, while there is significant debate regarding specific treatment for patients with type II diabetes, most experts agreed upon metformin’s usage as first line drug, judging from its effectiveness, generally well-tolerated cost effective and long term usage. References Barnett, A. (2012). Oxford diabetes library: Type 2 diabetes (2nd ed.). UK: Oxford University Press. Goldstein, B. J., Muller-Wieland, D. (2013). Type 2 diabetes: Principles and practice (2nd ed.). USA: Informa Healthcare. Holt, R. I. G., Cockram, C., Flyvbjerg, A., Goldstein, B.J. (2011). Textbook of diabetes (4th ed.). UK: Wiley-Blackwell. Lehne, R. A. (2013). Pharmacology for nursing care. (8th ed.). USA: Elsevier Saunders. Meeking, D. R. (2011). Understanding diabetes and endocrinology: A problem-orientated approach. UK: Manson Publishing Ltd. MIMS Australia. (2014). Mimsonline. Retrieved on 28.3.2014, from https://www-mimsonline-com-au.libraryproxy.griffith.edu.au/Search/Search.aspx. Mozaffari, M. S. (2013). New strategies to advance pre/diabetes care: Integrative approach by PPPM. USA: Springer. Reinhold, J. A., Earl, G. (2014). Clinical therapeutics primer: Link to the evidence for the ambulatory care pharmacist. USA: Jones Bartlett Learning. Unger, J. (2013). Diabetes management in primary care (2nd ed.). China: Williams Wilkins. MIMS Australia. (2014).

Friday, September 20, 2019

Restrictions of Society in The Awakening Essay -- Kate Chopin

Edna Pontellier’s Struggle for Freedom in The Awakening by Kate Chopin In Kate Chopin’s novel, The Awakening, the constant boundaries and restrictions placed on Edna Pontellier by society will lead to her struggle for freedom and her ultimate suicide. Her husband Leonce Pontellier, the current women of society, and the Grand Isle make it evident that Edna is trapped in a patriarchal society. Despite these people, Edna has a need to be free and she is able to escape from the society that she despises. The sea, Robert Lebrun, and Mademoiselle Reisz serve as Edna’s outlets from conformity. â€Å"Edna's journey for personal independence involves finding the words to express herself. She commits suicide rather than sacrificing her independent, individual existence as social conventions demand of her† (Ewell 153). There are constant boundaries and restrictions imposed on Edna Pontellier that initiate Edna’s struggle for freedom. Edna is a young Creole wife and mother in a high-class society. The novel unfolds the life of a woman who feels dissatisfied and restrained by the expectations of society. Leonce Pontellier, her husband is declared â€Å"†¦the best husband in the world† (Chopin 6). Edna is forced to admit that she knew of none better. Edna married Leonce because he courted her earnestly and her father was opposed to her marriage to a Catholic. â€Å"Edna felt that her marriage would anchor her to the conventional standards of society and end her infatuation† (Skaggs 30). She is fond of Leonce, but he does not incite passionate feelings. Edna represents women in the past that were suppressed. These women weren't allowed to give their opinions and were often seen as objects, which explains the way her husband never really saw Edna as his wife, but more as a mate rial possession. â€Å"You are burnt beyond recognition, he added, looking at his wife as one looks at a valuable piece of personal property which has suffered great damage† (Chopin 2). In this society, men viewed their wives as an object, and she receives only the same respect as a possession. Edna did not respect her husband as the other women did. While he talked to her, Edna was overcome with sleep and answered him with little half utterances. â€Å"Leonce thought it very discouraging that his wife, who was the sole object of his existence, evinced so little interest in things which concerned him, and valued so litt... ...e interest of ending the monotony she lives with as a result of her being confined into her aristocratic society. Throughout the novel, The Awakening by Kate Chopin, Edna seeks independence from society. Her series of awakenings are mostly about achieving this goal. The sea, Robert Lebrun, and Mademoiselle Reisz are her awakenings. In the end, Edna's freedom takes place in death. This is the choice that social convention allows her. Edna cannot have anything she desires in this world, and therefore removed herself from it in a final â€Å"awakening† of her soul. Her thoughts as she walks into the sea comment profoundly on the identity problems that women face: "She thought of Leonce and the children. They were a part of her life. But they need not have thought that they could possess her, body and soul" (Chopin 152). Works Cited Chopin, Kate. The Awakening. New York: Bantam Books, 1992. Dyer, Joyce. â€Å"Symbolism and Imagery in The Awakening†. Unveiling Kate Chopin. Ed. Emily Toth. Jackson: University Press of Mississippi, 1999. 126-130. Ewell, Barbara C. Kate Chopin. New York: The Ungar Publishing Company, 1986. Skaggs, Peggy. Kate Chopin. Boston: Twane Publishers, 1985.

Thursday, September 19, 2019

A General Theory of Crime Essay -- Crime Theory Essays

Crime is a serious issue in the United States. Research shows that crime is running rampant and its effects are felt in all socioeconomic levels. Each economic class has its own crime rates and types of crime. It is a mistake to think of crime as a lower class problem. Crime is a problem for all people. The lower classes commit crime for survival while the upper class commits crime to supplement capital and maintain control. Research also highlight that middle class crime is the most popular while lower class neighborhoods are deteriorating. This paper will focus on â€Å"A General Theory of Crime† using classical theory (Schmalleger, 2001, p.96-98), such as the relationship between crime and socioeconomic class structure. The essential nature of crime and results of scientific and popular conceptions of crime. In reading the book, there is a broad perspective and comprehensive explanations of crime per se, as well as a breakdown of crime under capitalistic system of government. In doing this the authors explore the typical patterns of crime associated with specific classes and attempts by the state to regulate and control capitalist marketplace activities and working class life. An important theme also highlighted was dynamic and contradictory relationship between the structural reproduction of capitalism and capitalist methods of crime control. The actual patterns of social relations are determined by the economy, institutionalized forms of the state or political power, and associated forms of culture and ideology (Gottfredson, 1998). Modes of behavior and their definition as criminal vary accordingly. Class structure gives rise to different types of criminality, which relate fundamentally to the needs of the dominant minority to control the laboring majority. Such a pattern ensures the continual production of social wealth, but it also ensures a continuation of economic exploitation and class struggle over the distribution of social surplus. Crime is simply one such expression of this class struggle, an endemic feature based upon the functional and dysfunctional characteristics of living in a class-based economic system. There is no perfect way of measuring crime, and it is extremely difficult, if not impossible, to know exactly how much crime is going on in any particular jurisdiction at any given time. To a certain extent, crime or criminality is ... ...her and are recognized by many as central to any theoretical discussion of continuity in deviant behavior. Each of these theories implies processes and contingencies by which actors develop, maintain, and change sources of structural, personal, and moral commitment to deviance. More importantly, the commitment framework specifies potential factors that these theories either merely imply or fail to recognize†. (Ulmer 1994) Reference Gottfredson, M.R., Hirschi, T. (1998). A General Theory of Crime. Stanford University Press: Stanford California.83, 118, 158,159, 181, 195 Schmalleger, F. (2001). Criminal Justice Today: An Introductory Text For The Twenty-First Century, 7th Edition. Prentice Hall. 96-98, 116-117 Siegel, L. (2001) Criminology, Theories, Patterns, and Typologies-7th Edition. Wadsworth, a Division of Thomson Learning. 52, 227-228 Ulmer, Jeffery T. (1994). Sociological Quarterly, Summer2000, Vol. 41 Issue 3, p315, 22p, 1 chart. Academic Search Premier Vazsonyi, Alexander T.; Pickering, Lloyd E.; Junger, Marianne; Hessing, Dick (2001). Journal of Research in Crime & Delinquency, May2001, Vol. 38 Issue 2, p91, 41p, 2 diagrams Academic Search Premier

Wednesday, September 18, 2019

Sport At School Should Not Be Compulsory :: essays research papers

Sport at school should NOT be compulsory. Sports training and PE take up time that could be better spent learning other subjects, and PE and Sport are not as important as other subjects like maths, science etc. It is also my belief that it students should have the right to choose whether or not we do sport/PE, because we are allowed to choose the subjects that are more important, so why are we not allowed to choose whether or not we do sport?Every year in PE, we do the same sports and the same practice drills, so after year 7, there is no point continuing to do PE, because the you are just doing the same things that you have done in previous years. 2 periods per cycle are spent on PE, 2 periods which could be spent on subjects like foreign languages, which are only allocated 4 periods per cycle or English or Science, which get 5 periods per cycle. These subjects are more important than PE and time the two periods given to PE would be better used if distributed to these subjects.As well as PE, we spent up to 3 hours a week at training and another 3 hours on Saturday for competition. Can you imagine students' academic performances if we were to spent 6 hours a week doing homework or study? And it is not only the actual time you are at training that counts, because often, after training you are tired and cannot be bothered to do homework or study, again dragging down our academic results.If sport was optional, then the people participating in the teams would be the people that wanted to be there, the people who wanted to play and win. But instead, there are people in the teams who are not interested in the sport, not interested in winning and are only there because they have to be. These people drag down the team and ruin the sport for those that want to be there.

Tuesday, September 17, 2019

Journeys: Meaning of Life and Inner Journey Essay

To go on a journey does not necessarily require one to physically move from one place to another. A journey can happen anywhere, and at any time, even if you are not moving. An inner journey is to transcend above the physical and temporal world into a spiritual realm. This enables one to look at life attentively and be alert to the lessons learnt from experience. ‘Of Eurydice’ by Ivan Lalic, ‘Fax X’ by Gwyneth Lewis, ‘Wind in the Willows’ by Kenneth Graham, ‘The Road Not Taken’ by Robert Frost, ‘The Red Tree’ by Shaun Tan and ‘Baraka’ directed by Ron Fricke are five texts that explore this concept of inner journeys. Collectively they present inner journeys to be inevitable, that they require you to make choices and that they make you ask questions of an ontological nature. It can be argued that inner journeys are inevitable in that they are unavoidable. Whether we are open to it or resist it, essentially we grow from experience and consequently this growth contributes to one’s understanding of self. This idea is presented in ‘Of Eurydice’ through choice of words such as ‘dark’, ‘despair’ and ‘death’. These words all have connotations to the fact that death is inevitable, and the persona has come to realize this when his is unable to return from a journey with his goal. This supports the idea that journeys are indeed inevitable and cannot be avoided; furthermore his understanding is emphasized when the composer ends with ‘hideously enriched’. This use of oxymoron is effective in that it portrays that idea of growing and learning from the most painful experiences. Similarly, ‘Fax X’ also deals with the idea of journeys being inevitable; the metaphorical use of a cruising ship implies hopeful prospects for a better day. However the symbolic use of ‘Tomorrow ringing out like a buoy’ presents the depressing idea that essentially we are only looking ahead and mindlessly keeping ourselves occupied until death engulfs us. Hence it is arguable that Inner journeys are unavoidable, as we cannot escape the fact that one-day we will die. As humans we incomprehensibly attempt to outlive our allotted lifespan, in doing so we take ourselves on an inner journey of realization and consequently acceptance for death. In addition, inner journeys are essentially about the choices one has to make in life, as conflict and contradiction are at the heart of any journey. ‘Wind in the willows’ is an example of how conflicting attitudes in one’s self determines what ‘path’ we choose. ‘Wind in the willows’ presents three characters that represents the ego of one person: the optimist who is open to change, the pessimist who resists it, and the one little voice stranded in the middle trying to make a choice. The attitudes of these three different personalities are presented through language, which depicts the nature of the characters. The punctuation of the toad’s character constantly consists of commas. This creates an exhilarating effect that enables the audience to get caught up into the toad’s excitement and zest for life. The language of the toad is also that of an optimist. The use of ‘tomorrow’, ’beautiful’ and ‘we’ suggests that the toad is happy and willing to go on a journey and is open to change. The Rat’s attitude however is in complete contrast to the toads. The use of adjectives such as ‘slowly, and ‘trusting hands into his pockets’ suggests that the rat despises change. Hence the use of these two character, with the mole being indecisive in-between alludes to the choices one that to make constantly in life. Our insatiable thirst for more is hindered by our obligations to be responsible and sensible. Hence this conflict within one’s self depicts the inner journey of the responder trying to make choices by weighing pros and cons in their heads. Similarly, ‘The Road not taken’ presents elements of uncertainty as well as the burden of making choices. However this is communicated to the responder through symbolism, alliteration and accumulation of words. The ‘Road’ itself is symbolic of choice. The title indicates that the poem is about the road the composer did not take. In conjunction with the use of alliteration in ‘wanted wear’ it reflects the persona’s desires and personal aspiration. The choice of words such as ‘Diverged’, ‘yellow’ and ‘sorry’ are connation to choice, the uncertainty of making such choices and the regret of having to make choices. The accumulation of these words suggests that the persona is filled with an overwhelming sense of hopelessness and regret. Regret stems from his inability to be everything he wants to be and hopelessness of being incapable of exploring all the possibilities and desires in his life, because ultimately life is too short. ‘The Road Not Taken’ laments on the reality of life, that one cannot be everything due to the constricting nature of making choices. However one cannot escape making choices in life, and every choice that you make will consciously or unconsciously take you onto an inner journey of realization, hope and desire. Furthermore, inner journeys essentially require you ask questions of an ontological nature. An inner journey is present in the human desire and insatiable thirst to seek answers concerning who are they, what they are worth and the purpose of their life. This concept is evident in ‘The Red Tree’ by Shaun Tan, which depicts the story of a child’s struggle to find her place in the world. The ambiguity of the ‘child’ allows the responder to reflect upon the child within themselves and their personal desire to find one’s sense of self in a confusing and incomprehensible world. This idea is presented in frame two of the Paleolithic Fish. The milky eyes of the Paleolithic fish have connotations to death; the open mouth of the fish suggests that the child is being engulfed by a world full of doom and despair. However in the same frame, a little red leaf still lingers. The use of the colour red implies the leaf is one of passion and hope of the individual. The conjunction of the fish and the leaf suggest that journeys are depressing, as they require you to look at the depth of your being and your insignificance. However, despite the profanity of our reflection of our inner journeys there is always of sense hope that exists and enables us to continue on with life. ‘Baraka’ directed by Ron Fricke extends on this struggle to find answers in life. Using production elements such as sound, lighting, transition rates and camera angles, Fricke show humanity’s attempts to find answers through human relationship with nature and religious exploration. The transition of lighting from dark and light in the opening sequence suggests the evils and beauty of the world. The camera angles of the mountains are such that the mountain seems empowering and it appears that it is leading up to the sky. This is followed by quick transition rates that occur through the shots of technology, which are a reflection of the busy, and conglomerated lives humans. The contrast between these images enable meaning to be made and allows the responder to transcend above the physical and temporal world and reflect upon the way humans live. In such a convoluted and technologically elite world, humanities underlying desire is to find the ultimate purpose in life.

Monday, September 16, 2019

Novel Frankenstein Essay

â€Å"The Novel Frankenstein is as relevant and terrifying today as it was when it was first published† Explain How Mary Shelley makes her narrative effective and why it has fascinated and shocked audiences for nearly 190 years. ‘Frankenstein’ is one of the most well known gothic horror stories. ‘Frankenstein’ is set in the seventeen hundreds and was written by Mary Shelley. Mary Shelley wrote the book in 1816 and ‘Frankenstein’ was first published in 1818. Mary Shelley blends gothic horror and romance which makes this novel world-famous and so successful. The novel has also been so successful because of the effective narrative Mary Shelley uses to shock and fascinate her readers. Such as the use of a lot of very detailed descriptive language and the use of three narrators to get different emotions and feelings to the reader. During the nineteenth century, electricity was a relatively new invention. This meant that many scientists were testing the use of electricity with the body. Scientists thought that Electricity could bring a dead person back to life. Erasmus Darwin suggested that this was possible. Mary Shelley was aware of a process called galvanism and a scientist named Luigi Galvani who had discovered that electricity flowed through nerves meaning that when electricity was placed in certain places on a dead body or animal if would move and look like it was alive. Scientists were learning more and more about the human body and how it worked. The general public were very interested and fascinated by these discoveries. Mary Shelley was from the romantic period. The ‘Romantics’ believed in the power of the imagination. They looked to nature for and saw awe and wonder in its majesty. They distanced themselves from the evils of capitalism and industrialism. This could have lead here to write this story to show people how messing with science could lead to disaster, as it was messing with nature which was the main inspiration for the ‘romantics’. Mary Shelley was from a very radical family with very strong beliefs. Her mother was a campaigner for women to have equal rights and her father was another political free-thinker. He said that as long as people acted sensibly, there would be no need for rules or laws. Her mother died 10 ten days after giving birth to her and Mary Shelley also lost her own daughter within 2 weeks of giving birth. The reader also experiences these feelings when Frankenstein’s mother dies, just like Mary Shelley’s mother. This is a technique to get the reader to feel the same as Shelley did to make the novel seem more real. These could be the reasons why Mary Shelley was so obsessed with bringing the dead back to life and the inspiration behind her novel ‘Frankenstein’. Mary Shelley got the inspiration for the novel in the snowy summer of 1816. In 1815 there had been an eruption from Tambora which had set the world into a long volcanic winter meaning that the summer of 1816 was a dark and cold one. Mary Shelley and her husband Percy Shelley had visited Lord Byron at his villa by Lake Geneva in Switzerland. The weather was too cold to go outside and enjoy a normal summer, so Byron challenged Mary Shelley and his personal physician John Polidori to each compose a story of their own, and the winner would be whose story was the most terrifying. Mary Shelley got the idea for her novel when she had a half-waking nightmare, and then she wrote this down giving her the main inspiration for ‘Frankenstein’. ‘Frankenstein’ is about a young student of natural philosophy called Victor Frankenstein. He is determined to find the secret of life, and when he does he creates a living creature. The monster is gentle and kind, but is abounded by Frankenstein because he looks too ugly; this means he has to hide away from society as all who meet him are afraid of him. As the monster is lonely and isolated, that causes him to take revenge on his creator. He does this by not killing him, but all the ones he loves and cares about. Frankenstein, having nothing worth living for, pursues his monster to the Artic in order to destroy him. This leads him to exhaustion and death, the monster then sees he is dead and then kills himself as it is the only place he can seek rest. The novel shows the horrible consequences of playing God and this is what makes the book fascinating, as it questions all the main beliefs of religion and the soul. The book is different as it has three narrators who are Frankenstein, Robert Walton and the monster. They all narrate and give the reader a different insight into the story, which makes the book very unique. This technique is very effective because as it gives a different insight into each character it can make the reader feel different emotions for each character. Such as when it is Victor Frankenstein telling us his own story, it makes the reader feel more sympathetic towards him because the reader experiences the tragedies and upsets that Frankenstein feels.

Sunday, September 15, 2019

A Photograph-Shirley Toulson Essay

What does the word ‘cardboard’ denote in the poem? Why has this word been used? In the poem, the word ‘cardboard’ stands for the frame that supports and borders the photograph. The photograph shows the poet’s mother as a twelve-year-old girl with two of her cousins, Betty and Dolly. The word ‘cardboard’ has been used to depict that the photograph is many years old. The use of cardboard as a photo frame was common in old times. What has the camera captured? The camera has captured a happy moment from the childhood days of the poet’s mother. The photograph was taken when the poet’s mother (at the age of twelve or so) went to a beach holiday with two of her cousins, Betty and Dolly. The captured picture serves as a preserved memory both for the mother as well as the poet. What has not changed over the years? Does this suggest something to you? The lines, ‘and the sea, which appears to have changed less’ depicts that the sea have stayed the same over the years. It has not changed at all. These lines suggest a sharp contrast to the mortal human life. Human life is transitory and temporary whereas the sea symbolizes permanence, immortality and eternity. The poet makes use of the phrase ‘terribly transient feet’ to highlight the ephemeral nature of human life. The poet’s mother laughed at the snapshot. What did this laugh indicate? The poet’s mother laughed while recalling a moment of her past captured in the photograph. She looks back at her childhood days with nostalgia and recollects her innocent joys. Looking at the picture years later brings in her mind the fond memories. She laughs at the way they were dressed up for the beach holiday. But in the midst of these pleasant memories, lies the pain of loss. The pain comes from the acknowledgement that the lovely days of her childhood will never come back to her. What is the meaning of the line â€Å"Both wry with the labored ease of loss†? The context of the above lines is the mother’s recollection of her childhood days and the poet’s recollection of her mother’s laughing face. The mother has fond memories of her past but there is a sense of loss in recalling those moments as they make her realize that the good old times of her childhood will never come back. For the poet, the ‘loss’ refers to the loss of her mother. She has fond memories of her dead mother but she misses her laughter and her presence that will never return to the poet. Thus, both remember their pasts with a laugh that conceals sadness as none can re-live those lost moments. The three stanzas depict three different phases. What are they? The first stanza refers to the childhood days of the poet’s mother when she was twelve years old or so. The stanza depicts a photograph of her mother when she went for a beach holiday with her cousins and uncle. The second stanza refers to the poet’s childhood days when her mother had become an adult. It depicts her mother recalling her childhood days while looking at the old photograph of hers (mentioned in the first stanza). In the last stanza, the poet’s adult life is described in which her mother is not with her anymore. She has been dead for almost twelve years. The stanza depicts the poet’s looking at the same photograph and recollecting her mother’s laughter. The loss of her mother puts her in utter grief. She has no words to describe the terrible pain of her mother’s death.

Saturday, September 14, 2019

Karsanbhai Patel

Entrepreneurship Development- assignment 2013 Entrepreneur Profile-Mr. Karsanbhai Patel NIRMA- From Rags to Riches -Gitika Kolli(1225112321) -MBA-C-GIM Gitam institute of management(2012-2014) Introduction: Nirma is one of the few names – which is instantly recognized as a true Indian brand, which took on mighty multinationals and rewrote the marketing rules to win the heart of princess, i. e. the consumer. Nirma, the proverbial ‘Rags to Riches’ saga of Dr. Karsanbhai Patel, is a classic example of the success of Indian entrepreneurship in the face of stiff competition.Starting as a one-man operation in 1969, today, it has about 14, 000 employee-base and annual turnover is above Rs. 25, 00 crores. Way back- Nirma and its existence: India is a one of the largest consumer economy, with burgeoning middle class pie. In such a widespread, diverse marketplace, Nirma aptly concentrated all its efforts towards creating and building a strong consumer preference towards its ‘value-for-money’ products. Innovation, Creation and Foundation: It was way back in ‘60s and ‘70s, where the domestic detergent market had only premium segment, with very few players and was dominated by MNCs.It was 1969, when Karsanbhai Patel started door-to-door selling of his detergent powder, priced at an astonishing Rs. 3 per kg, when the available cheapest brand in the market was Rs. 13 per kg. It was really an innovative, quality product – with indigenous process, packaging and low-profiled marketing, which changed the habit of Indian housewives’ for washing their clothes. In a short span, Nirma created an entirely new market segment in domestic marketplace, which is, eventually the largest consumer pocket and quickly emerged as dominating market player – a position it has never since relinquished.Rewriting the marketing rules, Nirma became a one of the widely discussed success stories between the four-walls of the B-school class room across the world. Marketing Miracle: The performance of Nirma during the decade of 1980s has been labelled as ‘Marketing Miracle’ of an era. During this period, the brand surged well ahead its nearest rival – Surf, which was well-established detergent product by Hindustan Lever. It was a severing battering for MNC as it recorded a sharp drop in its market share. Nirma literally captured the market share by offering value-based marketing mix of four P’s, i. e. perfect match of product, price, place and promotion. The year 2004 sees Nirma’s annual sales touch 800,000 tones, making it one of the largest volume sales with a single brand name in the world. Looking at the FMCG synergies, Nirma stepped into toilet soaps relatively late in 1990 but this did not deter it to achieve a volume of 100,000 per annum. This makes Nirma the largest detergent and the second largest toilet soap brand in India with market share of 38% and 20% respectively. Strateg ies: It has been persistent effort of Nirma to make consumer products available to masses at an affordable price.Hence, it takes utmost care to provide finest products at the most affordable prices. To leverage this effort, Nirma has gone for massive backward integration along with expansion and modernization of the manufacturing facilities. The focal objective behind modernisation plan is of up gradation with resource-savvy technology to optimise capabilities. Nirma’s six production facilities, located at different places, are well equipped with state-of-art technologies. To ensure regular supply of major raw materials, Nirma had opted for backward integration strategies.These strategic moves allowed Nirma to manage effective and efficient supply-chain. Nirma has always been practiced ‘value-for-money’ plank. Nirma plans to extend the same philosophy in categories as commodity food products, personal care products and packaged food. Distinct market vision and ro bust infrastructure allowed Nirma to have cost leadership. Apart from this, lean distribution network, umbrella branding and low profile media promotions allowed it to offer quality products, at affordable prices. Organisation Structure: In present scenario, an inspiring 59-year-old persona, Dr.Karsanbhai K. Patel, leads Nirma, playing role of key strategic decision-maker, whereas his next generation has already skilled management capabilities. Shri Rakesh K Patel – a qualified management graduate, is spearheading the procurement, production and logistic functions, whereas Shri Hiren K Patel – a qualified Chemical engineer and management graduate, heads the marketing and finance functions of the organisation. Shri Kalpesh Patel, Executive Director, leads the professional organisational structure. Awards and Accolades: The man behind the success of Nirma phenomenon – Dr.Karsanbhai Patel is a recipient of various awards and accolades. He has been bestowed with var ious awards like†¦ * Udyog Ratna by Federation of Association of Small-Scale Industries of Gujarat, New Delhi. * Outstanding Industrialist of Eighties by Gujarat Chamber of Commerce and Industry, Ahmedabad (in 1990). * Gujarat Businessman Award in 1998 by Gujarat Chamber of Commerce and Industry, Ahmedabad. * Excellence in Corporate Governance Award by Rotary International District 2000. * A&M Hall of Fame, _______.Shri Karsanbhai has been awarded an Honorary Doctorate by Florida Atlantic University, Florida, USA in the year 2001 in recognition of his exceptional accomplishments as a philanthropist and businessman. This world has also recognised his ability, acumen and wisdom and in recognition of the services rendered by him in his various capacities. Dr. Karsanbhai Patel has also served as a Chairman for two terms to the Government of India’s Development Council for soaps and detergents, as a Member of Bureau of Indian Standards Committee for Soaps and Detergent Indust ries and President of Gujarat Detergent Manufacturers Association.Conclusion: Karsanbhai Patel stands to be a source of inspiration and provides insights in setting up an industry with the spirit of self-confidence and fulfilling the criterion of a budding entrepreneur in evolving his conceptual knowledge into a practical approach by using creativity and innovation, which has accolades of praises in due for him. REFERENCES: http://www. nirma. co. in/genesis. htm http://www. slideshare. net http://www. iloveindia. com/indian-heroes/karsanbhai-patel. html http://toostep. com/insight/success-story-of-nirma http://en. wikipedia. org/wiki/Karsanbhai_Patel

Friday, September 13, 2019

Should school uniforms be mandatory Assignment Example | Topics and Well Written Essays - 1000 words

Should school uniforms be mandatory - Assignment Example Many people believe that the school uniforms must be implemented strictly in schools in order to avoid any negative feelings among children. Supporters of school uniform argue that it is essential in the current world in which school children are utilized for executing antisocial activities like violence, drug trafficking, sexual exploitations etc. On the other hand, critiques believe that the implementation of uniforms in schools is a violation of human right which prevents school children from expressing their identity or personality. They believe that a unified dress code can affect the diversity in school campus and prevent children from thinking creatively. I am an advocate of the strict adherence of school uniforms in school campus and this paper analyses various factors in favor and against the implementation of school uniforms. Unified dress codes in schools can prevent discrimination and develop a sense of equality among students. School children often compare their dresses with that of their colleagues. If he feels that his dresses are poor compared to his colleagues he might develop inferiority complex. In order to avoid such negative feelings uniforms must be implemented in schools. One of the major arguments in favor of school uniforms is related to safety and security of the students. The safety argument is that school uniforms make it more difficult for unwelcome outsiders to infiltrate the school grounds (Those disgusting School Uniforms) School is a place which is attracted by antisocial elements in order to derail the developments of the students and also for executing their secret missions. School uniform would help to identify the intruders in the school compound and the authorities can easily identify who are students and who are intruders and thus the chances of crimes can be considerably reduced. It is easy for to exploit school children for sexual exploitations because of the hormonal developments

Thursday, September 12, 2019

Technical Writing Essay Example | Topics and Well Written Essays - 1000 words - 9

Technical Writing - Essay Example The product’s description reflects the quality of the product through specifics and imagery. For example, the purpose of this description is to invite awe and desire of the diamond ring in the intended audience so that he or she will purchase it. The description needs to state the specific 4 C’s of the diamond, i.e. cut, clarity, color, and carat weight to properly inform the consumer and to be compared to with competitors. If the audience has this information, he or she will be able to make an informed decision of whether or not to buy the product. I would propose that Micron should immediately rewrite their descriptions, set up short workshops with sales personnel to teach them how to use the product and provide easier means of acknowledging and functioning the new features via video demonstration in the store. Darlene should recommend to Claude to become hands-on with the product as much as possible to self-teach as they wait for enhanced, appropriate instructions and descriptions from the company. Rather than drop the motto and quit selling it, Claude and the other staff members should self-teach to ensure good customer

Wednesday, September 11, 2019

Low context culture of America Essay Example | Topics and Well Written Essays - 2750 words

Low context culture of America - Essay Example This essay discusses that the USA has become the most influential state on the face of the earth for the last few decades. It has enjoyed the position of the strongest economy and attracted people from all nooks and corners of the world for employment. American citizenship is a dream for middle class of almost all societies. USA is the most lucrative name when it comes to lifestyle. It is increasingly becoming international because of two main reasons. People from all over the world are migrating to USA. They all have various values, belief and cultures as well. Their stay at the new place forces them to adopt the new lifestyle. The society is affected by their views as well. The blend of native values and the imported culture is making USA more and more diverse in its behaviours and culture. Also, because of a strong economy, USA enjoys strong political position in international forums. With these two strengths, it becomes the platform where rest of the countries discuss their issue s for solutions. Because of increased cooperation with the powerful nations and influence in the developing nations, USA is successful in absorbing others in it. So accordingly, these two points pave the way for dynamism at all levels in the country. Yet, it is important to mention that USA is not diluting its culture in the imported cultures. It is rather giving birth to an international culture in which all the people find room for themselves and rigidity for traditions is over. Having a considerable population of foreigners in various states of USA, its culture has overall become a blend of all cultures. Likewise, this characteristic of American culture which gives room for all others to adjust makes it a low context culture. It is a low context culture because of the presence of highly diverse population who have different perceptions, viewpoints, lifestyles, choices, family and educational backgrounds, social systems, religions etc (Kennedy and Everest, 191). It is impossible t o unite all of them under the same attitudes hence the culture has reduced its contextual rigidity and gives all of them the freedom of speech and action. The formality is replaced by informal ways which bring convenience for people to adjust. People working in low context culture need to talk clearly and pass instructions without any misunderstandings (Treven, Sonja, MatjazMulej and Lynn, 108). On the other hand in high context culture, people expect their converser to know what the message of the communication was, without being specifically told (Beer). Great importance is placed on decorum, ambience, manner of delivery and the relative status of the participants in the communication (Goman). America is a low context culture, mainly because of the variety of different cultures and nationality of people residing there. With so many people from such diverse cultural differences, the message needs to be clear, thorough and precise to be understood by all. That will be the only way t o communicate effectively in the workplace (Huckins, 73). This paper is about a particular American artifact or belief and its comparison with other countries. Artifacts are defined as tangible signs of the culture (Saunders & Skinner, 14). The artifacts are common in culture and give the culture a sense of identification. The artifacts can be historical as well as recent. Among historical artifacts, there are numerous archaeological patterns and architectural styles that help identify the particular culture. For example, the sign of triangle reflects Pentagon. Artifacts can be seen in various aspects of life like household items, office fixtures, technological tools, scientific instruments, medical instruments, farm tools, calculators etc. There is an artifact known as American eagle. The paper discusses the various

Tuesday, September 10, 2019

Ethical Issues Involved in Animal Testing Essay

Ethical Issues Involved in Animal Testing - Essay Example 3). Another argument that contests animal testing is the moral status animals. It was noted that animals’ capacity to feel pleasure or pain equate them to humans in terms of moral status. The arguments on the moral status of animals were discussed extensively in Standford Encyclopedia of Philosophy. One argument was contended by Kant in his Lectures on Ethics, highlighed as follows: â€Å"we have indirect duties to animals, duties that are not toward them, but in regard to them insofar as our treatment of them can affect our duties to persons† (Kant, 1997, p. 240). Animal Testing is Ethical It has been revealed that the argument for or against animal testing actually stemmed from the views of philosophers (Mukerjee, 1997). As disclosed, Peter Singer, an Australian philosopher and a writer of Animal Liberation, allegedly supported the utilitarian theory which espoused that â€Å"in all decisions the total amount of good that results—human and animal—should be weighed against the suffering—human and animal—caused in the process. Not that to him the interests of humans and animals have equal weight: life is of far greater value to a human than, for example, to a creature with no self-awareness† (Mukerjee, 1997, p. 87). Apparently, the philosophy of utilitarianism was identified with John Stuart Mill, who espoused that â€Å"in any given situation the right action would be the action that tended to minimize the suffering and pain, and maximize the pleasure and happiness, of all interested parties. He further thought that the suffering, pain, pleasure and happiness of animals should be included in this calculus† (Branham, 2005,... It has been revealed that the argument for or against animal testing actually stemmed from the views of philosophers (Mukerjee, 1997). As disclosed, Peter Singer, an Australian philosopher and a writer of Animal Liberation, allegedly supported the utilitarian theory which espoused that â€Å"in all decisions the total amount of good that results—human and animal—should be weighed against the suffering—human and animal—caused in the process. Not that to him the interests of humans and animals have equal weight: life is of far greater value to a human than, for example, to a creature with no self-awareness† (Mukerjee, 1997, p. 87). Apparently, the philosophy of utilitarianism was identified with John Stuart Mill, who espoused that â€Å"in any given situation the right action would be the action that tended to minimize the suffering and pain, and maximize the pleasure and happiness, of all interested parties.   He further thought that the suffering , pain, pleasure and happiness of animals should be included in this calculus† (Branham, 2005, par. 2).  To refute Regan’s assertions that animals have rights, philosophers and researchers, such as Carl Cohen.   The Moral Significance of Animals' Moral Claims, 2010, par. 12). This assertion was likewise supported by Festing and Wilkinson that â€Å"the use of animals in research can be ethically and morally justified. The benefits of animal research have been enormous and it would have severe consequences for public health and medical research if it were abandoned† (Festing & Wilkinson, 2007, p. 1).

Clinical uses Ganoderma Lucidum Research Paper Example | Topics and Well Written Essays - 250 words

Clinical uses Ganoderma Lucidum - Research Paper Example Ganoderma lucidum is of clinical benefit in cancer and its studies in animals have shown that it prevents the spread of the carcinoma to sites other than its site of origin as well as it leads to a reduction in the size of the tumor. Furthermore, its additional role in the prevention of angiogenesis has also been noted in the clinical studies. Trials in human beings suffering from cancers have revealed that it enhances the quality of living by improving the immune status of these individuals. Trials of derivatives of Ganoderma lucidum for infections caused by bacteria and viruses have also proven to show the benefits in relieving diseases caused by these pathogens. An example is the relief achieved by patients suffering from post-herpetic pain which is relieved after the intake of an extract of Ganoderma lucidum. It is also known to have an effect in lowering the blood glucose levels and hence it is effective for patients suffering from diabetes mellitus. Ulcers of the stomach as wel l as injurious effects of chemicals to the liver are known to heal following the usage of Ganoderma lucidum (Benzie & Wachtel-Galor 2011). Ganoderma lucidum is an effective therapeutic agent that is being used since many years. It has been proven to be of advantage in diseases ranging from cancers in the human body and diabetes mellitus to bacterial and viral

Monday, September 9, 2019

Case Study, University's President Study Example | Topics and Well Written Essays - 1000 words

, University's President - Case Study Example Moreover, rather than providing access to a pension plan or a severance package immediately after the incident came to light or upon firing Dr. Jameson, the university instead dragged their collective feet and only seemed to withdraw such an offer after a broad outcry within and without of the university; further hurting the university’s credibility. 2. What do you think would have been the best way for legal authorities to have dealt with Jameson's behaviour? As was described in the case, the legal authorities that dealt with this particular case acted in the only reasonsable way that they could have. The evidence was gathered, individuals were interviewed, and after it was proven that the calls originated from the private office of Dr. Jameson official charges were announced. Many might counter that these charges were too lenient; however, the fact remains that even though these calls were reprehensible, Dr. Jameson did not in fact engage in any of the activities that he dis cussed. 3. Was it a wise decision to allow Dr Jameson to once again teach courses to (under)graduate students? Why (not)? It is the strong belief of this student that the decision to allow Dr Jameson to resign was entirely incongruous with the allowance that he remained tenured and on staff as a lecturer. If the offense that Dr Jameson was required to resign from was so severe that the university could not afford the backlash of retaining him as the university president it was therefore also so severe as to warrant that he be dismissed or forced to resign from any and all other positions with which he could represent the university; to include his teaching position. 4. Could Dr Jameson in your opinion be reappointed at some future time as a president of a university? To say categorically that Dr Jameson could not be reappointed at some time in the future is a broad and categorical statement to make; however, it is the belief of this student that to do so would be to minimize the inc ident that precipitated his fall in the first place. Although Dr Jameson may have many good factors associated with his work and the level of dedication, notoriety, and esteem that he brought to the university, the fact of the matter is that his actions have necessarily precluded any possibility that he should reasonably expect to return to the university and continue to play a part in its direction. 5. Discuss how students, faculty, victims, the wider community and the Board of Trustees probably feel about the fact that Dr Jameson is teaching again. With regards to the broad campus wide sentiment, there appears to be a state of astonishment on the part of both faculty and students with regards to the fact that Dr Jameson is allowed to be on campus and teaching no less. Moreover, such an action does little to bolster the feelings of those within the university that the board of trustees and others are capable of making informed and moral decisions not affected by

Sunday, September 8, 2019

Research Essay Example | Topics and Well Written Essays - 250 words - 8

Research - Essay Example ted patient to 30 degrees, controlling venous thromboembolism through anticoagulation and use of chronological compression devices, initiating early mobilization, practicing good hand hygiene, giving patient gastric acid histamine 2 blockers and performing daily routine interruption at 10 am to find the neurological status. The objective of this research paper is to support the argument that oral care in terms of timed tooth brushing in combination with VAP bundle can help prevent and mitigate the occurrence of VAP. This project specifically addresses timed oral care of medical ICU, neurologic and unconsciously ventilated patient on a twenty-four hour bed stroke. Several patients were formed into a control group that performed a usual oral care of brushing teeth after every eight hours. The results were quiet startling (A life in the day, 2013)The VAP rate in the intervention group dropped to zero after one week of every eight hours brushing. The result was so successful that the intervention group was released after six months and the teeth of all incubated patient after every eight hours until a zero rate maintained at the end of study. There is inadequate evidence to show whether difference in the duration of brushing has any effect on the outcome on the mechanically ventilated patient. There is ins ufficient evidence of the effects of other oral care

Saturday, September 7, 2019

How much data should companies have Essay Example | Topics and Well Written Essays - 500 words

How much data should companies have - Essay Example The essay "How much data should companies have?" talks about the data that is needed in business organizations. The paper also analyses what type of data is more useful and if the size of stored data is something you should worry about. Most of the internal data of a business organization is credible in that it has been derived from the past experiences in running and managing various business activities. Therefore the data is credible. This data irrespective of the volume and imperfections that may be present is a valuable asset from the perspective of the insights it can provide in the running and managing of several business activities. The imperfections do not matter much as in business intelligence applications the focus is on reading patterns and signs in the available data, and so the data does not have to be precise as may be required in the case of accounting or auditing. Let us take the case of insurance companies. Several years of data with regards to policies, claims, premium bill payments, agent/producer sales, and so on are available with the insurance company. This may be considered as too much data by some companies. Yet, irrespective of the volume of the data, intelligent use of the data will help the company to be better at precision pricing, customer retention, claims fraud detection, product cross-selling and similar activities to overcome competition and prosper in a competitive environment. Therefore, it is not too much data that is need be the worry of the organization.

Friday, September 6, 2019

Reading Theories Essay Example for Free

Reading Theories Essay Reading theories Of the two approaches mentioned in reading research and literature, the bottom-up approach focuses on language elements such as grammar, vocabulary and cohesion, while the top-down approach includes a focus on background knowledge about content and organization, generally referred to as content and formal schemata respectively. A combination of these two approaches is generally known as the Interactive Model of Reading. The pedagogy in this study was based on the Schema Interactive Model of Reading (Simonsen and Singer, 1992). 7 able 1: Approaches and strategies Approaches Top Down Strategies # Generating questions from title Skimming questions Bottom Up for content, based generated# Skimming # on for writer’s thesis # Guessing meanings of words from context (vocabulary) use of modals, tenses Schema discourse) Interactive (text as # Concepts of cohesion and coherence and connections between paragraphs Text purpose and purpose at paragraph level # the # Understanding how language functions in context. E. g. Metaphorical models of reading Specific models of reading. Bottom-up models Top-down models Interactive models Interactive compensatory model( nature inner knowledge) if there’s lack u should compensate it Word recognition model Simple view of reading model Dual coding model (2languages) Psycholinguistic guessing game: activate prior knowledge .. student is giving an aim for reading Reading strategies : . specifying a purpose for reading ? Planning what to do and what steps to take ? Previewing the text ? Predicting the contentes of the text or section of text ? Reflecting on what has been learned from the text ? Checking prdictions ? Posing questions about the text ? Finding answers to posed questions ? Connecting test to background knowledge ? Summarizing infor ? Makin interferances ? ? ? ? ? ? ? ? ? ? ? Connecting one part of the text to another Paying attention to text structure Rereading Guessing the meaning of new word from the context Using discourse makers to see relationships Checking comprehension Identifying difficulties Taking steps to reapir faulty comprehension Critiquing the author Critiquing the text Judging how well purposes for reading were met (where you reached the aim of reading or not ) Reading is not decoding but building concepts Read is to acquire lge in order to know special notes In order to write u need positions + definitions Learning can happen without reading There is implicit relationship betwwen l1 and l2 It is natural to use L1 in L2 reading.. L1 IS The basis of L1 To accomplish this goal, instructors focus on the process of reading rather than on its product. ? ? ? They develop students awareness of the reading process and reading strategies by asking students to think and talk about how they read in their native language. They allow students to practice the full repertoire of reading strategies by using authentic reading tasks. They encourage students to read to learn (and have an authentic purpose for reading) by giving students some choice of reading material. When working with reading tasks in class, they show students the strategies that will work best for the reading purpose and the type of text. They explain how and why students should use the strategies. ? ? ? ? They have students practice reading strategies in class and ask them to practice outside of class in their reading assignments. They encourage students to be conscious of what theyre doing while they complete reading assignments. They encourage students to evaluate their comprehension and selfreport their use of strategies. They build comprehension checks into in-class and out-of-class reading assignments, and periodically review how and when to use particular strategies. They encourage the development of reading skills and the use of reading strategies by using the target language to convey instructions and course-related information in written form: office hours, homework assignments, test content. They do not assume that students will transfer strategy use from one task to another. They explicitly mention how a particular strategy can be used in a different type of reading task or with another skill. By raising students awareness of reading as a skill that requires active engagement, and by explicitly teaching reading strategies, instructors help their students develop both the ability and the confidence to handle communication situations they may encounter beyond the classroom. In this way they give their students the foundation for communicative competence in the new language. ‘ SLA: Second-language acquisition or second-language learning is the process by which people learn a second language. Second-language acquisition (often abbreviated to SLA) also refers to the scientific discipline devoted to studying that process. Second language refers to any language learned in addition to a persons first language; although the concept is named second-language [1] acquisition, it can also incorporate the learning of third, fourth, or subsequent languages. Secondlanguage acquisition refers to what learners do; it does not refer to practices in language teaching. The academic discipline of second-language acquisition is a subdiscipline of applied linguistics. It is broad-based and relatively new. As well as the various branches of linguistics, second-language acquisition is also closely related to psychology, cognitive psychology, and education Is to acquire lg without effort : classroom/real life.. in natural way L2 reading is a reading problem. is not letter decoding†¦when you read l2 text you activate your prior knowledge †¦l2 readers who are able to turn a txt into paragraph are better reader==) read faster/remember more There is no reading without : -phonological representation /guess meaning/ prior knwldge Implicit knowledge That we learn unconsciously Automatic knowledge The explcit will turn into implicit Output: what u speak input: what u read learn Explicit knowledge we can verbelize.